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Irving’s Cuban cigar,
the Perfecto…Whether he was negotiating costs, chatting with his early sellers, or dealing with suppliers, Irving Schott always had his favorite Cuban cigar, the Perfecto, in his mouth. Like Groucho Marx, Winston Churchill and George Burns, the cigar became his favorite accessory.
The Perfecto®, motorcycle jacket
The first motorcycle jacket was made for “Beck Distributors
Irving’s Cuban cigar,
the Perfecto…Whether he was negotiating costs, chatting with his early sellers, or dealing with suppliers, Irving Schott always had his favorite Cuban cigar, the Perfecto, in his mouth. Like Groucho Marx, Winston Churchill and George Burns, the cigar became his favorite accessory.
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”, Harley-Davidson distributors in Long Island, New York. It retailed for $ 5.50. Soon after, Irving Schott launched a line of motorcycle jackets under the brand name “Perfecto®”. Since the early 1950s, only the “top” of Schott motorcycle jackets have carried the Perfecto® label.
In 1954, Marlon Brando
The Perfecto® Schott appeared as a central prop in the cult film “The Wild Ones”, starring Marlon Brando and Lee Marvin. The ever more frequent appearance of the jacket and its growing popularity actually led to lower sales! The Perfecto® was banned in many schools because it was often associated with thugs!
James Dean 
In 1955, when James Dean – a symbol of teenage rebellion – died in a car crash, sales exploded. His tragic death propelled the motorcycle jacket into fashion and re-energized Schott’s sales.
PERFECTO® TRADEMARK
In 1928 Schott Bros. founder Irving Schott created the first modern day motorcycle jacket which he branded Perfecto®. Since then the Perfecto® jacket has become iconic on the back of rock stars, runway models, movie stars, and real everyday working heroes.
The only true Perfecto® jackets are those made by Schott NYC, and because of the history and pride behind our work we defend our trademark and intellectual property to the fullest possible extent.
You can help us to continue to protect the Perfecto® brand. If you see another company using the term for a jacket or any other type of garment, please let us know by emailing CUSTOMERSERVICE@SCHOTTNYC.COM. Thank you from the Schott family.
Perfecto® Products
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